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Newburg, WI 53060

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What Is Rhino Shield and How Is It Different from Paint?

Stop Thinking of It as Paint Rhino Shield is not traditional paint.

What Exactly Is Rhino Shield?

Rhino Shield is a multi-layer ceramic coating system that:

  • Applies significantly thicker than paint (up to 8–10x thicker)
  • Uses ceramic microspheres for durability and insulation
  • Forms a flexible, weather-resistant membrane
  • Bonds directly to exterior surfaces like siding, brick, stucco, and wood

Instead of sitting on the surface like paint, it is designed to become a protective exterior shell.

Rhino shield vs Regular paint

Elastomeric benefits & differences

Who are our Competitors

Durability & performance testing

Warranty differences

What is rhino shield made of?

Rhino Shield vs Traditional Paint: Key Differences

Rhino Shield is a thick, elastomeric ceramic coating system designed to deliver long-term exterior protection, lasting up to 25 years. In contrast, traditional exterior paint is a thinner, water- or oil-based coating that typically requires repainting every 3 to 7 years.
While standard paint may offer a lower upfront cost, Rhino Shield is engineered to significantly reduce long-term maintenance, repaint cycles, and surface deterioration over time.

Thickness & Protection

Traditional paint is typically only 1.5 to 3 mils thick, creating a relatively thin surface layer.
Rhino Shield is applied at 8 to 12 mils thick, up to 8–10 times thicker, forming a dense, durable barrier over siding, wood, stucco, or masonry

Advanced Composition

Standard paint is often made up of 60–80% water, along with pigments, fillers, and additives.
 In comparison, Rhino Shield contains approximately 79% solids, including:

  • 3M Ceramic Microspheres – improve thermal performance and surface durability
  • Acrylic Urethane Elastomeric Resins – provide flexibility and crack resistance
  • Protective Pigments & Additives – enhance fade resistance and surface stability.

Durability & Warranty

Traditional paints generally offer limited protection against peeling, fading, or blistering, often with short-term warranties.
Rhino Shield is backed by a 25-year transferable manufacturer warranty, reflecting its long-term performance and reduced need for repainting.

Flexibility & Weather Resistance

Unlike rigid coatings, Rhino Shield is elastomeric—meaning it expands and contracts with temperature changes. This flexibility helps prevent cracking, peeling, and surface failure over time.

Breathability & Moisture Protection

While fully waterproof, Rhino Shield remains vapor-permeable, allowing trapped moisture to escape from the substrate. This helps reduce risks of blistering, mold, and algae growth.

Energy Efficiency & Surface Performance

The embedded ceramic microspheres create a reflective barrier that can help reduce heat absorption and UV penetration, contributing to improved exterior performance and potential energy savings.

Durability & Warranty

Traditional paints generally offer limited protection against peeling, fading, or blistering, often with short-term warranties.
Rhino Shield is backed by a 25-year transferable manufacturer warranty, reflecting its long-term performance and reduced need for repainting.

Choosing between traditional paint and Rhino Shield comes down to short-term cost versus long-term value. While conventional paint may suit budget-friendly, short-cycle projects, Rhino Shield is designed for homeowners who want a durable, low-maintenance, high-performance exterior coating system built to last for decades.

But I heard elastomerics are bad?

Rhino Shield Exterior Coatings vs. Traditional Elastomeric Paint

Choosing between Rhino Shield and traditional elastomeric paint involves understanding how each product performs and what benefits they offer for your home’s exterior. Both options have their strengths, but Rhino Shield provides features including ceramic microspheres, a thicker film build, and UV-reflective properties.

Understanding Elastomeric Paint

Elastomeric paint is known for its flexibility and durability, making it a popular choice for exterior applications, particularly on stucco and masonry surfaces. This paint is formulated to withstand the stresses of expansion and contraction caused by temperature fluctuations. It forms a thick, rubber-like membrane that stretches and returns to its original form, which helps to bridge small cracks and prevent water intrusion. The downside to that is there is no breathability which can water to get trapped under the surface and grow mold, mildew and algae. Elastomeric paint contains a higher percentage of solids compared to regular paints, contributing to its ability to create a waterproof barrier and resist cracking and peeling.

Rhino Shield’s Advanced Formulation

Rhino Shield is an acrylic urethane elastomeric coating that takes the benefits of traditional elastomeric paint a step further. Its formulation includes 21% water, 38% resins and urethane, 23% pigments, and 18% ceramic microspheres. This composition allows Rhino Shield to be 5 times thicker than standard latex paint minimum 10-12 mils thick. Rhino Shield also incorporates titanium dioxide to enhance resistance to fading and biocides to prevent mold and algae growth. This advanced blend of ingredients is designed to help protect against water intrusion and salt-air exposure.

Benefits and Considerations

Both Rhino Shield and traditional elastomeric paint offer excellent protective qualities, but Rhino Shield provides additional advantages. The thickness of Rhino Shield’s coating delivers enhanced durability and resistance to harsh weather conditions. It also maintains the aesthetic appeal of your home over time and may reduce repainting and maintenance frequency compared with traditional paint. However, traditional elastomeric paint is still a strong contender, especially in terms of its waterproofing capabilities and flexibility. It is generally more affordable but may require more frequent touch-ups, has a shorter lifespan and can trap water underneath the coating when compared to Rhino Shield.

Key Differences

Composition and Thickness:

  • Rhino Shield’s higher resin content and thickness offer better durability and protection.

Added Features:

  • Rhino Shield includes advanced elements like titanium dioxide for fade resistance and biocides for mold and algae prevention.

Application and Maintenance:

  • Rhino Shield’s application results in a more resilient finish with less frequent maintenance compared to traditional elastomeric paint.

Conclusion

Rhino Shield represents a higher-end exterior coating option choice for homeowners seeking long-lasting, high-performance protection for their exteriors. While traditional elastomeric paint provides solid performance and flexibility, Rhino Shield’s enhanced formulation, thickness, and additional protective features make it a superior option for those looking for a durable alternative to traditional exterior paint. By understanding these differences, you can make an informed decision that best suits your home’s needs.

Key Differences Summary:

Rhino Shield Composition:

  • 21% water, 38% resins and urethane, 23% pigments, 18% ceramic microspheres.

Traditional Elastomeric Paint:

  • Typically has a higher spread rate and requires more frequent maintenance.

Durability:

  • Rhino Shield offers up to 25 years of protection, while traditional elastomeric paint usually comes with a shorter warranty.

How Rhino Shield Works

The system is designed as a complete exterior protection process, not just a paint job.

Inspection

Every Rhino Shield project begins with a comprehensive property evaluation. A coating specialist carefully inspects your home’s exterior to identify areas requiring attention, including wood deterioration, stucco damage, cracks, and other surface concerns. Based on the findings, a customized project plan is developed to ensure the proper repairs, materials, equipment, and application methods are used for long-lasting results.

Inspection

A clean surface is essential for maximum coating performance. We thoroughly pressure wash the exterior to remove dirt, mildew, algae, chalking, and other contaminants that can interfere with adhesion. This critical step creates the ideal foundation for a durable, long-lasting coating system.

Inspection

Damaged areas are repaired or replaced, including wood rot and stucco cracks. Our team ensures the surface is repaired to improve surface condition before coating, both for cosmetic appeal and to create a solid foundation for the coating. This step is intended to reduce the risk of future coating issues and ensure a smooth application.

Inspection

Loose, peeling, or deteriorated paint is carefully removed through scraping and sanding techniques. This process creates a stable, bondable surface that allows primers and coatings to adhere properly. For particularly challenging areas, specialized removal methods may be utilized to achieve optimal surface conditions.

Inspection

Premium-grade acrylic elastomeric sealants are applied to cracks, joints, seams, windows, doors, and other vulnerable areas. By sealing potential points of moisture intrusion, this step helps protect the home from water penetration while improving overall coating performance and appearance.

Inspection

Before application begins, all non-coated surfaces, including windows, doors, fixtures, landscaping, walkways, and decorative features—are carefully masked and protected. This meticulous preparation ensures clean lines, precise application, and a professional finish throughout the project.

Inspection

Unlike traditional painting methods that rely on spot priming, Rhino Shield utilizes a complete surface primer application. The primer seals the substrate, promotes uniform adhesion, and establishes a strong bonding layer between the surface and the ceramic coating system. This comprehensive approach helps maximize durability and performance.

Inspection

The Rhino Shield ceramic coating is applied at a significantly greater film thickness than conventional exterior paint. Engineered with advanced ceramic technology, the coating creates a durable, weather-resistant protective barrier designed to withstand harsh environmental conditions while delivering exceptional color retention and curb appeal.

Inspection

After the primary application is complete, our team carefully reviews all surfaces and performs precision touch-ups where needed. Special attention is given to detailed architectural features, corners, trim, and hard-to-reach areas to ensure a consistent, uniform appearance.

Inspection

The job site is thoroughly cleaned, with all masking materials removed and fixtures replaced. Any leftover debris is discarded, leaving your property as clean as it was before we arrived.

Inspection

The project concludes with a comprehensive final inspection conducted alongside the homeowner. Our team reviews the completed work, addresses any questions, and confirms your satisfaction. Upon completion, your home is backed by Rhino Shield’s industry-leading 25-Year Transferable No Chip, Crack, or Peel Warranty, providing long-term confidence and protection.

OUR BENEFITS

Helps Prevent Mold, Mildew & Algae

Helps protect Wisconsin homes from seasonal moisture damage caused by snow melt and humidity.

Won’t Chip, Crack, or Peel

Rhino Shield is engineered for long-term durability and will not chip, crack, or peel under normal conditions. Backed by a 25-year transferable warranty.

Helps Prevent Water Intrusion

Water is the leading cause of exterior wall damage and deterioration. The Rhino Shield system bonds to the surface to help prevent water penetration.

Any Color, Any Surface

Rhino Shield can be tinted to any color and applied to most properly prepared exterior surfaces, including HardiePlank.

Solar Reflectance

Our ceramic coating reflects solar rays away from your home, helping reduce surface temperature and improve energy efficiency.

Certified Installers

Our crews bring up to 30+ years of industry experience and are specially trained and certified in Rhino Shield application.

Permeability & Breathability

Rhino Shield is fully permeable, allowing moisture vapor to escape while preventing water intrusion. This helps reduce coating failure caused by trapped moisture.

Virtually Maintenance Free

Rhino Shield provides strong protection against wind-driven rain, salt-air corrosion, and high wind conditions, and carries a Class A fire rating.

Class A Fire Rating

ASTM E84 measures flame spread. A Class A rating requires a score between 0 and 25. Rhino Shield scored a 5.

25-Year Transferable Warranty

Our ironclad warranty is backed by a national network of 30+ dealers and covers labor and materials against chipping, cracking, and peeling.

General Questions About Rhino Shield

What makes Rhino Shield different from regular paint?

Traditional paint is primarily water-based and applied in thin layers that can fade, crack, or peel over time. Rhino Shield is applied significantly thicker and is engineered with ceramic technology to withstand extreme temperature changes, moisture, UV exposure, and harsh weather conditions while maintaining its appearance for years.

Rhino Shield is designed to provide long-term exterior protection and is backed by a 25-year transferable warranty against chipping, cracking, and peeling. This helps homeowners avoid the frequent repainting cycles associated with conventional exterior paint.

Rhino Shield is formulated with low-VOC materials and is designed to reduce the need for frequent repainting, which can help minimize long-term material consumption and waste compared to conventional paint systems.

Rhino Shield can be applied to a variety of exterior surfaces, including wood, stucco, brick, Hardie board, aluminum siding, and other properly prepared substrates. A professional inspection helps determine the best application approach for your home.

Schedule Your Free Consultation Today

Learn how Rhino Shield can help protect your home from Wisconsin’s toughest weather conditions while reducing maintenance and improving curb appeal.

Up to 25% Off or 0% Financing

Book your Rhino Shield project today and save on the cost of frequent repainting. Backed by a 25-Year Transferable Warranty and designed to resist fading, peeling, and cracking.

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